✏︎ VVV Tilburg
VVV Tilburg has asked Visueeltjes to create a mural in the new pop-up shop with the visual story of VVV Tilburg. With the pop-up store they welcome and inform visitors from Tilburg and the surrounding area. The mural takes place on the wall left and right above the mobile cabinets and on the wall in the back because it is also clearly visible from the shop window and the street side. The purpose of the visual translation on the wall is to brighten up the pop-up store to welcome visitors. The visitors in the pop-up store include: people outside the city, international students, the elderly/seniors, groups for a day out, relatives of residents. In one overview an image of the multifaceted character of the city for recognition or a smile.
Visual ambassador
Visualisation
The visualization is a story that can be followed with the store walking route via the right wall, centered above the door to the left wall. The storyline has a transition from nature to city, from daytime to night and from surroundings to the center, with the middle wall being the central point: the tourist office connects the two walls. The visitor’s experience is central to all the options that the VVV can recommend to do or visit in and around Tilburg. We have opted for colored areas to fill the walls more and this looks cheerful. The main colors are yellow and blue from the Tilburg flag. Dark blue and orange makes the composition more lively.
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